HARDHOUND

Splitting Adam, a holographic cover

Author: Colin | Published: 21/11/09

This is a very unusual design by Jeff Harrison

CD packaging for the band “Splitting Adam”. The concept surrounds a fictitious character named Adam and his internal struggle with an audio triggered bipolar disorder. The cover splits Adam to reveal inside his head, a 3D animated hologram which morphs from a passive lamb into an aggressive ape. The cd and insert artwork documents Adam’s mental state along with vital stats and final prognosis.

The photo of Adam was created using combination of all 5 band members photos. Each band member needed to be shot in rotation which was used as the basis to create the smooth animated sequence. The packaging dieline was developed custom for this project and the hologram manufactured in Russia.

See more pictures on Jeff Harrison’s Flickr page


Comments

  1. Brilliant! Highly imaginative – and even more highly effective! It’s great to see an artist approach their design in such a thoughtful & though-provoking way. :)

    Out of interest, i’ve not heard anything by this group – what’s it like?

    Comment by Simon — November 21, 2009 @ 10:57 pm
  2. Sorry Simon, I’ve not heard the music.

    Comment by Colin — November 22, 2009 @ 12:07 pm
  3. Thanks fot the feedback! You can hear the music at http://www.splittingadam.com
    Jeff

    Comment by Jeff harrison — November 23, 2009 @ 6:50 am
  4. [...] al invento que descubro en Hardformat y se puede ver en [...]


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